Founders Brewing going with ticketed lottery system for next KBS release
One overwhelming piece of advice that we received was to go to a pre-sale ticketed lottery system. We have a plan to implement such a system in a way that will benefit both event attendees and a charity that the brewery believes in. The entire day will be reworked to ensure that access to KBS, in bottles and on tap, will be clearly communicated, in order to better accommodate more beer enthusiasts. We’re excited to share these details when we announce our next release.
via Founders Brewing Company blog.
Breweries: Founders Brewing
Beers: Founders KBS (Kentucky Breakfast Stout)
Posted on March 15, 2012
